Past Professor
Charles E. Osgood
CAS Professor of Psychology
Charles E. Osgood was a prominent social psychologist who made significant contributions to the field through his academic research and development of experimental techniques. Osgood is best known for his development of the semantic differential, which has been instrumental in the field of psychology for determining the attitudes and perceptions of a subject. This technique has also been employed in sociological studies to identify social tendencies or biases towards specific concepts, and in linguistics to identify differences and similarities among a set of terms.